Selecting media for your next campaign can be like unraveling a puzzle. What is your target market? Are you seeking to reach a certain type of meeting planner? Are you targeting planners in a specific geographic area? What means the most to you in a publication?

Meetings MidAmerica:

• Is the ONLY publication for meeting professionals that has authenticated this claim: 100% of our subscribers plan/hold meetings, conventions and/or conferences in the Midwestern U.S.,* including: Illinois, Indiana, Iowa, Kansas, Michigan, Minnesota, Missouri, Nebraska, North Dakota, South Dakota and Wisconsin. NO OTHER PUBLICATION has authenticated this claim.
• Is the ONLY publication covering the Midwest states in an oversized, “billboard effect” tabloid format. Your ads “pop”, editorial is more easily read, and overall our easy read gets your sales message more attention from our subscribers.
• Is 100% direct request.* This means that each and every subscriber asks for Meetings MidAmerica personally. We know they want it, unlike other publications that mail issues to lists with no direct request process.
  
• Knows its subscribers: We can tell you the type of planner (corporate, association, independent) and break that down further by industry classification (Manufacturing, Pharmaceutical, Finance, SMERF, and more), the type of meetings they book, attendance and more.**
• Knows the titles of 100% of its subscribers; 32.8%, or 6,585* copies are delivered to meeting planner titles. We offer you one of the highest percentages of meeting planner titles in the market.**
• Is more than a magazine: We bring our content to meeting professionals nationwide with e-Newsletters, e-Blasts, webinars, meeting planner videos, and more. We develop the most efficient and effective ways to reach planners in the format they want.

We can be your most efficient and cost-effective marketing partner.

  *BPA Worldwide, December 2009
**Publishers Own Data, August 2009